Digital Marketing Assistant Manager


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Job Duties: 

  • Plan for the digital social communication based on marketing communication strageties

  • Manage branding and effectively communicate for market social media platforms to maximize the social engagement and increase the number of followers

  • Digital and social media investment planning, execution and KPIs tracking, work closely with

  • Management and media agencies to enahnce the market impact and media halo effect incl. performance (KPI), proces, schedule and budget alignment 

  • Overview the platform incl. monthly, weekly contents calendar briefting, enquiries and comments  handling, content development based on business strategy and global guideline

  • Work closely with Ecomm Marketing team, synergize performance media, target investment to evaluate the performance of initiatives, anayze business trends and consumer insights, contribute business transaction to official Ecomm/ App

  • Work closely with internal cross function teams and project stakeholders for main platforms' functional updates and new opportunities growth



  • University graduate in Ecommerce, Marketing, Digital Marketing, Advertising or relevant disciplines

  • Familiar with local SNS platform business environment, functions, development/ hosting and analytics, digital terminologies, Facebook/ Instagram contents development 

  • Over 6 years experience in digital social media planning and digital social campaign management in Retail/ FMCG/ Beauty brands or digital agencies

  • Demonstrate forward thinking to new ideas in charting future course of the brand

  • Strong analytical mindset and strategic conceptual skill with acute marketing sense and high attention to details 

  • Strategic thinking, problem solving, good time management and well organization skills

  • Media/ Social media buy knowledge is preferred

  • Team leading and cross-functional proejct experience is preferred



  • Five-day work week

  • Medical insurance

  • Performance bonus